Breast is best but not always an option

This post brought to you by storebrandformula.com. All opinions are 100% mine.

& when it’s not an option, formula is just fine.

After both pregnancies I tried my damnedest to breastfeed. With Tucker it lasted all of 9 or 10 days. I was a first time momma and he was an itty six-pounder born four weeks early. He didn’t latch well and liked to sleep more than he liked to eat those first few weeks. Between all the newness and problems with postpartum blood pressure I gave up. & I felt inferior for a while but eventually realized that he was growing & developing and that’s all that mattered.

With the girls I pumped & pumped & pumped until the last thing I wanted to do was pump. The girls finally got to breastfeed while in the NICU a couple weeks before they came home and they actually took to it much better than Tucker ever did. Right before they came home though the stress of everything got to be too much and my milk started to dwindle. The girls were eating more than I could produce and I threw in the towel. Again I felt defeated but not as badly this time as the first.

At that time it was all about getting them to grow, whatever method it may be. & with having to buy formula for two babies at once our wallets were stretched to the max. We found a great store brand formula from a local big box store that offered almost twice as much in one can as the regular size Enfamil can. & here’s the kicker…for half the cost. Sold! After checking the labels I saw that the store brand formula had all the same nutrients as Enfamil offered, so why wouldn’t I go with the cheaper (& more abundant) of the two?

I recently learned that Mead Johnson, makers of Enfamil, lost a bid to overturn a $13.5 million jury verdict in regards to a false-advertising case {more information} surrounding their formula. The ruling found that in 2009 Mead Johnson was involved in false advertising that stated their formula was superior to other store brand formulas, such as PBM Products. PBM Products is a Virginia based company, that when I searched led me to products, including formula, that I have purchased for my own kids.

It amazes me to think that Mead Johnson could really send out mailers that state other products are inferior to theirs. No matter what brand you buy they are all required to have very similar nutrients and meet specific guidelines set in place by the FDA. Other than having a strong lead in the marketplace because of shoppers who only buy name-brand products, Mead Johnson really seems to have no case at all. & obviously the courts thought so as well.

Read more at storebrandformula.com.

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About TwinkieTotMom

Heather has written 1535 post in this blog.

Heather is the founder of Life as we know it with Two Twinkies & a Tator Tot: the blog. From home DIY to weekly fashion of an everyday mom, wife, and former teacher turned marketer to stories about surviving life with three kids, you can find it here. Heather is keeping it real and telling it like it is. You can also find her on Google+, Twitter, Facebook, Bloglovin, Instagram, and Pinterest.

4 Responses to Breast is best but not always an option

  1. Rebecca says:

    I happily nursed both my kids. Now I have A TON of bottle that were collected over the years he he.

  2. Maggie Robinson says:

    Thank you for posting this! When my kids where infants I couldnt breast feed either. We bought the store brand formula and had alot of people give us flack about it. It took alot of energy to get people to realize it is the EXACT SAME THING! My little girl actually did better on the target brand gentle formula then anything else. and way cheaper. Score!

  3. Mandy says:

    I clicked on your blog based on the title showing on my friend's blog! I just wanted to say thank you! I tried so hard to breast feed both of my babies, but they were both delivered urgently b/c of preeclampsia, so our start was rough both times. I too threw in the towel for similar reasons to your's! With our second baby, we didn't qualify for WIC assitance like the first go-round. I bought a store brand, a larger can at about 50% less than name brand!!! $12 every week vs $26 every week sure made a huge difference!

  4. Jenner says:

    It's so good to know that I wasn't the only one. I tried so hard to breastfeed the peapod. I pumped and pumped and pumped, only producing about an ounce at a time. After 3 weeks, hubby begged me to stop- I was only frustrating myself. But how can you not feel like a bad mom when you can't even provide for your own child, you know? I was heartbroken.

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